Catalogo Articoli (Spogli Riviste)

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ATTENZIONE: attualmente gli articoli Current Contents (fonte ISI) a partire dall'anno 2002 sono consultabili sulla Risorsa On-Line

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La ricerca find articoli where soggetti phrase all words 'WORD-OF-MOUTH' sort by level,fasc_key/DESCEND, pagina_ini_num/ASCEND ha restituito 18 riferimenti
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    1. Biyalogorsky, E; Gerstner, E; Libai, B
      Customer referral management: Optimal reward programs

      MARKETING SCIENCE
    2. Murphy, L
      Exploring social interactions of backpackers

      ANNALS OF TOURISM RESEARCH
    3. Maxham, JG
      Service recovery's influence on consumer satisfaction, positive word-of-mouth, and purchase intentions

      JOURNAL OF BUSINESS RESEARCH
    4. Howard, DJ; Gengler, C
      Emotional contagion effects on product attitudes

      JOURNAL OF CONSUMER RESEARCH
    5. Kim, CK; Han, D; Park, SB
      The effect of brand personality and brand identification on brand loyalty:Applying the theory of social identification

      JAPANESE PSYCHOLOGICAL RESEARCH
    6. Eliashberg, J; Jonker, JJ; Sawhney, MS; Wierenga, B
      MOVIEMOD: An implementable decision-support system for prerelease market evaluation of motion pictures

      MARKETING SCIENCE
    7. Selnes, F; Gonhaug, K
      Effects of supplier reliability and benevolence in business marketing

      JOURNAL OF BUSINESS RESEARCH
    8. Kaldenberg, DO; Becker, BW
      Evaluations of care by ambulatory surgery patients

      HEALTH CARE MANAGEMENT REVIEW
    9. KINGSLEY P; ANDERSON T
      FACING LIFE WITHOUT THE INTERNET

      Internet research
    10. MESAK HI; CLARK JW
      MONOPOLIST OPTIMUM PRICING AND ADVERTISING POLICIES FOR DIFFUSION-MODELS OF NEW PRODUCT INNOVATIONS

      Optimal control applications & methods
    11. GILLY MC; GRAHAM JL; WOLFINBARGER MF; YALE LJ
      A DYADIC STUDY OF INTERPERSONAL INFORMATION SEARCH

      Journal of the Academy of Marketing Science
    12. SWANSON SR; MCINTYRE RP
      ASSERTIVENESS AND AGGRESSIVENESS AS POTENTIAL MODERATORS OF CONSUMERSVERBAL-BEHAVIOR FOLLOWING A FAILURE OF SERVICE

      Psychological reports
    13. BLODGETT JG; HILL DJ; TAX SS
      THE EFFECTS OF DISTRIBUTIVE, PROCEDURAL, AND INTERACTIONAL JUSTICE ONPOSTCOMPLAINT BEHAVIOR

      Journal of retailing
    14. PRICE LL; FEICK LF; GUSKEY A
      EVERYDAY MARKET HELPING-BEHAVIOR

      Journal of public policy & marketing
    15. GALLETTA DF; AHUJA M; HARTMAN A; TEO T; PEACE AG
      SOCIAL-INFLUENCE AND END-USER TRAINING

      Communications of the ACM
    16. FEICHTINGER G; NOVAK A
      OPTIMAL PULSING IN AN ADVERTISING DIFFUSION-MODEL

      Optimal control applications & methods
    17. BICKNELL T
      FOCUSING ON QUALITY REFERENCE SERVICE

      The Journal of academic librarianship
    18. FEICHTINGER G; HARTL RF; SETHI SP
      DYNAMIC OPTIMAL-CONTROL MODELS IN ADVERTISING - RECENT DEVELOPMENTS

      Management science


ASDD Area Sistemi Dipartimentali e Documentali, Università di Bologna, Catalogo delle riviste ed altri periodici
Documento generato il 30/10/20 alle ore 12:32:29