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Titolo:
Interactive television content authoring
Autore:
Mitchell, P;
Indirizzi:
Microsoft Corp, TV Platforms Grp, Redmond, WA 98052 USA Microsoft Corp Redmond WA USA 98052 Platforms Grp, Redmond, WA 98052 USA
Titolo Testata:
SMPTE JOURNAL
fascicolo: 3, volume: 110, anno: 2001,
pagine: 147 - 150
SICI:
0036-1682(200103)110:3<147:ITCA>2.0.ZU;2-K
Fonte:
ISI
Lingua:
ENG
Tipo documento:
Article
Natura:
Periodico
Settore Disciplinare:
Engineering, Computing & Technology
--discip_EC--
Citazioni:
0
Recensione:
Indirizzi per estratti:
Indirizzo: Mitchell, P Microsoft Corp, TV Platforms Grp, Redmond, WA 98052 USA Microsoft Corp Redmond WA USA 98052 rp, Redmond, WA 98052 USA
Citazione:
P. Mitchell, "Interactive television content authoring", SMPTE J, 110(3), 2001, pp. 147-150

Abstract

This paper discusses adapting already successful internet content-creationmethods for the development and presentation of interactive television programming. The migration of the television industry to digital technology provides the opportunity for broadcasters to utilize their spectrum for the delivery of new types of programming services, allowing personalization of program content, commerce opportunities, and direct viewer interaction.

ASDD Area Sistemi Dipartimentali e Documentali, Università di Bologna, Catalogo delle riviste ed altri periodici
Documento generato il 02/04/20 alle ore 00:10:39