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Titolo:
MARKET ATTRACTIVENESS OF DEVELOPING-COUNTRIES
Autore:
TRIPODO G; DAZZI N;
Indirizzi:
ITALIMPIANTI,DEPT PLANNING GENOA ITALY IRITECNA GENOA ITALY
Titolo Testata:
Socio-economic planning sciences
fascicolo: 4, volume: 29, anno: 1995,
pagine: 287 - 303
SICI:
0038-0121(1995)29:4<287:MAOD>2.0.ZU;2-X
Fonte:
ISI
Lingua:
ENG
Tipo documento:
Article
Natura:
Periodico
Settore Disciplinare:
Physical, Chemical & Earth Sciences
Physical, Chemical & Earth Sciences
Citazioni:
15
Recensione:
Indirizzi per estratti:
Citazione:
G. Tripodo e N. Dazzi, "MARKET ATTRACTIVENESS OF DEVELOPING-COUNTRIES", Socio-economic planning sciences, 29(4), 1995, pp. 287-303

Abstract

Companies operating in international markets must be able to evaluatethe potential market attractiveness of developing countries with which they may wish to do business. To make decisions about where to go for business, they have access to much information from specialized sources and from statistical data supplied by international institutions. Such vast and diverse information is rarely used in a systematic way in the management decision processes. When it is used, the process is often inadequately formalized. The available information generally deals with economic factors, while in the present international arena, judgments about politics must also be taken into account. This paper investigates the applicability and advantages of the Analytical Hierarchy Process (AHP) to this decision process, using it to create maps of joint economic progress and political stability in a number of countries for two time periods, 1990-91 and 1995-97.

ASDD Area Sistemi Dipartimentali e Documentali, Università di Bologna, Catalogo delle riviste ed altri periodici
Documento generato il 02/12/20 alle ore 17:49:47